Frames of Mind

We may be familiar with music and videos as tools we can use in evangelism, but photographs? How do we use photographs to talk about Jesus? As it turns out, the saying “A picture paints a thousand words” may not be that cliché after all. Photographs communicate - they help give a visual illustration of a story and the emotions within. Take for example, magazines. The written article tells the story, but the photographs make the story come alive.

In the same way, we harness the power of photographs to help us engage with the stories in people’s lives. Something unique happens when we look at an image. A photo evokes emotions and often stirs up a response in us. It conjures up associations that are as unique as we are because our experience shapes what we see. And as we’ve found, photos can help people express themselves, and be more open to share their lives and where they are at in their spiritual journeys.

We put this theory to test during a street witnessing session with a tool from the U.S. called Soularium (See www.mysoularium.com). Soularium is basically a pack of different photos, of various themes, accompanied by questions to help facilitate conversations with the prebelievers.

The tool, however contained many images from western culture. So, drawing its inspiration from Soularium, Singapore Campus Crusade for Christ set off to create a similar package that would be more culturally relevant to the Singaporean audience. And so the Frames of Mind project began.